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Christopher Hofman Laursen

Domain Name Expert, Internet

Hi, I'm Christopher Hofman Laursen. Welcome to my profile!

Christopher Hofman Laursen's Bio:

Christopher Hofman Laursen is a Domain Name Expert since 2003. I have consulted with large multinational brands on domain name strategy, domain name acquisitions and infringements. Formerly Area Sales Manager in Southern Europe with +100 travel days per year before going online. Master in Interaction Design from ITU in 2012 with a final thesis about how businesses should manage brand risk on the internet (to be published by Springer end of 2013). PROFILE An international online marketing expert with focus on customer equity. Full circle from laying down the strategy to executing it. Proven success in building up an international online shop from the ground in a highly competitive market. A recognized domain name expert consulting with large, multinational brands. MAIN OBJECTIVES - Make customer equity the numero uno priority - To be THE expert on domain name strategy - Continue to build up skills in online Marketing in a challenging, international environment Specialties: - Domain names (registration and management worldwide, international domain name strategy, acquisitions, Trademark infringements) - Online marketing (SEO, PPC, Google Adwords, Email Marketing, Website content, interaction design, concept development, usability, A/B split test, webinars, video marketing, CRM)

Christopher Hofman Laursen's Experience:

  • Partner at Adnow A/S

    Google Adwords Consulting Campaign Build-up and management

  • Online Manager at Hofman Auto SL

    The Spanish website for bilsalg.dk - Car dealer auction site for leased cars

  • Area Sales Manager at AM Denmark A/S

    Responsible for the Sales Network in Southern Europe, France and the Benelux countries, marketing campaigns and building up new sales channels.

  • Market Analyst at Elf Lubrifiants

    Study of the future global market for lubricants identifying upcoming trends

  • Online Marketing Consultant at BizzBuzz

    Generel online marketing consulting, with special focus on traffic strategies (SEO + Google Adwords)

  • E-commerce Manager & Founder at European Domain Centre ApS

    Domain Name Expert (specialty: international domain name registrations, acquisitions, domain disputes, domain name strategy) Responsible for Online Marketing at European Domain Centre incl. - Online Marketing Strategy - SEO/SEM - Analytics - Web content - Email Marketing - Newsletters

Christopher Hofman Laursen's Education:

  • IT-Universitetet i K?benhavn

    Master
  • EAP

    Master
    Concentration: International Management
  • Lyngby Uddannelsescenter

    Market Economist
    Concentration: Marketing

Christopher Hofman Laursen's Interests & Activities:

Marketing, marathon, chess, travels, food, cinema




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